Technology News Briefs — Oct. 15, 2012

Map App ‘Not Much of the Problem’: iPhone 5 Users

It looks the Apple Map application is not much of the condition in the end — consumers nonetheless love their iPhone 5s,  ChangeWave Research has noticed.

According to a study of over 4,200 customers inside the U.S. plus Canada, most are unconcerned by the uproar over Apple substituting Google Maps inside iOS 6 with its own mapping plus navigation system.

Only 10 % of iOS 6-powered iPhone owners mentioned they had experienced a condition with Apple Maps plus, of which 10 %,  six % conceded the problem was “not much of the issue.”

Paul Carton, director of analysis at ChangeWave, mentioned the Maps snafu was “of marginal concern” to iPhone 5 plus iOS 6 consumers.

In truth, whenever customers mentioned it was dubious they might purchase an iPhone 5, none mentioned the Maps application because the problem.

Credits On Way for Kindle Customers

Amazon Kindle consumers can obtain a credit for certain previous e-book purchases, due to agreements between key publishers along with a coalition of Attorneys General, the store announced Saturday.

Hachette, HarperCollins, plus Simon plus Schuster have settled an antitrust suit regarding e-book costs brought against them by state plus territorial Attorneys General, Amazon explained inside an email to clients.

“Under the proposed settlements, the publishers may offer funds for a credit which is used straight to a Amazon.com account,” it mentioned. “If the Court approves the settlements, the account credit usually appear automatically plus is employed to buy Kindle books or print books.”

The publishers pays over $ 69 million to customers to settle the antitrust suit that claims there was clearly a story to fix the costs of e-books, a hit launch within the Tennessee Attorney General’s workplace states. The publishers have furthermore agreed to change the method they cost e-books inside the future.

The Attorneys General is calculating possible credits might vary from $ 0.30 to $ 1.32 for all qualified Kindle e-books bought between April 2010 plus May 2012.

 Paid Search, E-mail Marketing ‘Effective’ Tools

E-mail plus look advertising are the best online tools to drive sales, a unique research has found.

New customers are “heavily influenced by paid search,” more thus than repeat clients, based on the research by Forrester Research plus GSI Commerce Spring Attribution Research.

On the entire, 39 % of purchases by new visitors start with clicks from paid or natural look results. More than 25 % of purchases by repeat consumers begin with a visit an email from stores.

Direct traffic is moreover important to sales, the research found. Search plus email can drive conversions, nevertheless social media is the number one platform to foster awareness of brands, goods plus services.

Some social websites are more powerful than others to move customers from the buy path, the research found. Pinterest consumers, for example spend fewer $ about travel than many other Internet consumers, however spend more about apparel plus house categories, based on the comScore.

 

Post from: SiteProNews: Webmaster News & Resources

Technology News Briefs — Oct. 15, 2012

SiteProNews: Webmaster News & Resources

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